Trustontap Franchise
Build a profitable home care business in your local community.
Join one of the UK’s most innovative home care franchise models. A proven, technology-enabled operation — refined over a decade, and ready to launch in your area.
based on 1,204 reviews
Rated 'Excellent' on Trustpilot
10+
years in business
MEET THE FOUNDERS
“We started TrustonTap because we couldn’t find the kind of care our own family needed.”
When Antonia’s mother was diagnosed with Parkinson’s, finding her the right care at home was one of the hardest things their family had ever done. The agencies they tried were expensive, inflexible and impersonal — carers came and went, barely staying long enough to learn her name.
A decade later, TrustonTap has refined a model that solves the problem they couldn’t solve themselves: connecting families directly with high-quality, self-employed carers — supported by a technology platform and local franchise partners.
William & Antonia Cotton, Founders
The opportunity
UK home care is broken.
TrustonTap is fixing it.
The UK is in the middle of a home care crisis. Demand is climbing as the population ages, but traditional care agencies can’t keep up. Families are struggling to find good care. Carers are leaving the sector in droves. TrustonTap was founded a decade ago to fix exactly this — and we’ve spent ten years proving the model works.
Proof in numbers
The model is working. The numbers prove it.
TrustonTap is not a start-up concept. It’s a tested, refined and growing business with a clear track record across multiple UK counties. These are the numbers your future franchise will inherit.
+40%
Earnings uplift for carers
vs. traditional UK agencies
-25%
Cost saving for families
vs. typical hourly rate
400+
Carers on the platform
vetted & self-employed
500k+
Hours of care delivered
across multiple counties
Why TrustonTap
Three reasons TrustonTap franchising stands out.
We’ve designed the franchise opportunity around the same principles that have made our consumer business successful: lean operations, motivated carers, and a strong technology platform.
01
Fast-growing market
10% annual home care growth.
The UK home care market is one of the most resilient sectors in the economy. Demand is growing at around 10% a year, driven by an ageing population. The shift towards care at home is structural and one-directional.
02
Proven model
A decade of refinement.
This isn’t a start-up concept. TrustonTap has operated across several UK counties for over 10 years, with 500,000+ hours of care delivered, 400+ carers on the platform and a 4.9-star customer satisfaction rating. The systems, the platform and the playbook all exist.
03
Meaningful business
People-focused, and profitable.
Build a profitable, recurring-revenue business in your local community, supporting carers and families who genuinely need you. This is the rare opportunity that’s both financially rewarding and meaningful.
From the people we serve
Hundreds of families. Thousands of Care visits. Over a thousand 5 star reviews.
Your future franchise inherits the TrustonTap brand and a track record of customer trust — already established across our existing UK regions.
“Marieta is a wonderful carer who has improved our lives immensely. She is kind and caring and always willing to help out. She is thoughtful and fun to have around and is very good at anticipating my husband's needs and cheering him when he is low or stressed. She is a very warm and positive person and I can strongly recommend her.”
“Phoebe is outstanding. She is calm, patient, trustworthy, punctual and resourceful with a warm personality and always ready to help with anything and everything. My husband who has Alzheimer's has really taken to her and she has taken such an enormous load off me. She is a godsend!”
“Joseph has only been with us for a few weeks, but he has been brilliant. My mum was reluctant to have help with dad, but Joseph won her round immediately as he is so professional and friendly. I can't recommend him highly enough. Dad looks forward to seeing him and so far he has been invaluable.”
“Mumbi has been lovely with mum, bringing her weekly fun and adventures. She is very kind, caring and thoughtful. We are also so grateful for her initiative in taking Mum to the walk-in clinic to get her arm seen to. This was beyond brilliant and really made a difference to mum.”
“Ewa was a wonderful companion for my mother-in-law over her last few weeks living independently at home. She was amazing with her dementia and increasing care needs. Willing to go the extra mile, very kind and caring and full of positivity. I couldn't recommend her highly enough.”
“Aaina is a complete delight to have in our home and her level of care is amazing. She is thorough, kind, careful and very professional. Her attention to detail is very reassuring. She has made a difficult post-operative period more than bearable. We couldn't manage without her.”
“Josiane is fully engaged and works with my father to understand who he is and how she can support him. I think she really 'sees' him. Dad really enjoys her company and we feel very lucky to have her.”
“Nasreen is a first-class carer. She is skilled in many areas, warm and friendly and always checks that what she is doing fits with my wishes. I think myself lucky to be in her care.”
“Jane is caring, punctual, trustworthy, respectful, intelligent and hard-working. All of these qualities have given me my ideal carer. Thank you for all your assistance in choosing Jane for my help.”
